Online Clothing Sales Grow
In the past, one of the most challenging areas of online sales was clothing. However, an article in todays’ New York Times, shows that this e-commerce sales of clothing is showing a healthy upward trend. In 2006, revenue from skirts, suits and shoes reached $18.3 billion, surpassing that from PCs, printers and word-processing programs, which totaled $17.2 billion, according to a report to be released today by a major trade group.
The surging popularity of clothing on the Web defies predictions that fashion — which is hard enough to buy in stores, with the aid of sales clerks and fitting rooms — would be difficult, if not impossible, to translate onto the Internet.